The best way to illustrate the value of diamonds as an incentive tool is by way of case studies of how diamonds can be incorporated into new or existing incentive schemes.
We believe that every corporate decision maker will be able to spot one example that can be incorporated in his or her business.

One of the world's most reputable executive search companies presents every candidate that they place in a new executive position a small box containing a $90 diamond.

The card in that box says: 'Wishing you a brilliant career!' and is accompanied by a business card, just in case the recipient chooses to refer future business to the same head-hunter, including himself if he changes positions again in the future.